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Branding | Logo Design

Self-branding project for Maestro, an independent design studio that specialises in branding, web design and packaging.

I use ideas and creativity to design successful brands, whether it’s a fresh approach on branding, creating a website that works wonders or packaging that stands out on the shelf. Through creative thinking, I solve problems, engage users and deliver impactful results.

The project feature a custom built logo design, which started as a mere sketch and refined in to a unique logotype.

Maestro branding and graphic design
Freelance Graphic Designer


The Maestro logotype is a custom built logotype. Created from scratch, it is designed from initial ideas and then refining (a lot of) sketches until the final piece was near enough perfect. From this point I moved on to a digital format, creating the paths, checking the typography and finally adding a colour palette.

Custom Logotype Design
Logo Design

Brand mark

During my initial ideas I tried many different options. Eventually I started exploring ideas around my own name, Matt. This led me to creating the final brand mark for my freelance business.

Brand mark
Maestro Animation Logo Design
Stationery Print Design
Website Design
Responsive Web Design
Signage design

if you would like to discuss a freelance branding project, please email me on